“A brand for a company is like a reputation for a person. You earn a reputation by trying to do hard things well.”, by Jeff Bezos, CEO of Amazon. A slippery concept which many entrepreneurs and businesses fail to realize. It is called “ Branding”. Much more different than what marketing is. Many people confuse … Read more
Branding, by definition, is a marketing practice in which an enterprise creates a name, image, or design this is effortlessly identifiable as belonging to the enterprise. This facilitates to recognition of a product and distinguishes it from other products and services. Branding is essential due to the fact not best is it what makes a … Read more
Personalization is must Personalization is not a trend but a necessity in 2021, to build a brand. Your customer mustn’t find you spamming their feed. Be authentic. Don’t be salesy, promotive. Rather be helpful, informative, connect emotionally and try to give them a personalized experience. Storytelling is the best component to add personalization to your … Read more
In this tech-savvy era, Branding is essential to outstanding your products and services. The power of Branding is like, it can make or break your business. Not a single business is successful without branding. It is important to gain recognition, increase business value, gain new customers, and build credibility, increase employees’ pride and satisfaction. Before … Read more
Top 10 Things you should know about Branding Branding is a crucial element of growth for any business — small, medium, large, retail, B2B, etc. An effective branding strategy can give your business unexpected success. It tells your audience what they can expect from your products and services, and it differentiates your offering from your … Read more
Is Branding Still Relevant? Branding is one of the most important aspects of any business, large or small, retail, or B2B. An effective brand strategy gives you a major edge in increasingly competitive markets. But what exactly does “branding” mean? How does it affect a small business like yours? Is it still relevant? Well, yes! … Read more
To formulate the best logo, it should be a symbol, or a text, a perfect combination of color schemes, fonts and the list of tips goes on! If the logo can speak after listening to tips of formulating best logo design, its reply would be like… “Sorry, but you don’t understand me! Please don’t create … Read more
Social Medias are one of the most preferred platforms for marketing. It just makes sense. Because it’s a platform with tons of people and thus giving you the potential to be seen by more and more people. However, not all brands can establish their brand and, be more likely to just another face in the … Read more
Creativity always helps you to find something new or somehow a valuable way to get your work done effectively yet easily. And when you’ll put this creativity while planning a branding strategy, it can readily boom your business. But the question is that, how can you put some creative yet effective ideas in your branding … Read more
Surprise! Ahh… this word It can bring smiles to any face. Yes, any face including your potential customers. So why don’t you give them a surprise? Surprise by enhancing your brand ideas, surprise which makes your customer thrilled and excited, surprise which makes your customer more engaging and enjoying, surprise through which you can create … Read more